July 2018

Top 13 Business Writing Problems and Solutions

Whether you're writing a memo, an e-mail, a letter, a plan, or a report, every piece of business writing must be clear, concise, and mistake-free, as it can't afford to create any confusion among the targeted readers. One small mistake may result in thousands of dollars in loss of profit. In this article, we'll identify the top 13 business writing problems and their solutions. 1. Typos Typos turn readers off immediately. While Microsoft Word comes with a decent spellchecking capability, it's Read more [...]

Market your brand with ‘made-for-Instagram’ moments

It’s no secret that the marketing tricks which worked on our parents and grandparents don’t do the trick for us. The world has changed almost beyond recognition, and with it the channels and tactics that advertisers use. The world of online marketing has opened up a whole new can of worms for marketers, with clever tricks such as targeted advertising, influencer marketing and paid-for-content. We’ve got a few ideas about how you can create made-for-Instagram moments - with the help of a Read more [...]

There’s an Easy New Way to Find Lost Relatives and Friends

Have you ever wondered what happened to the friends and family members you used to know? When was the last time you spoke to your old school friends? Are there people in your life whom you have lost contact with that you would desperately like to see again? If so, there is a whole new online system that may just make it happen. You can consult NY public records to find info on friends and family members who you may have thought were lost to you forever. The system is quick and easier than ever for Read more [...]

Should I Integrate a Chatbot Into My Business’s Website?

Artificial intelligence has been around for decades, but it is finally available for small and mid-sized businesses to use for themselves. No, you cannot purchase robots to do manual labor for you—yet—but there are smaller AI applications that are making life easier for business owners and streamlining processes. One such application is the “chatbot.” Chatbots are computer programs that are programmed to simulate conversations with human internet users. You have probably encountered Read more [...]