It's Alive! 'Step Brothers' Develops New Movie Poster Technology

Later this month, Will Ferrell and John C. Reilly will star in and as Step Brothers, which looks like it could be really funny or it could be a really funny idea with seven great jokes and that's it. I love the supporting cast, especially Mary Steenburgen (always underrated) and Richard Jenkins (finally less underrated thanks to The Visitor). In the movie, Will and John find out that they'll be step brothers, after Ferrell's mom marries Reilly's dad. Sophomoric actions ensue. We love the poster, which has already won a Golden Trailer award for Best Comedy Poster of the year. But the Olan Mills style shots are starting to be done to death, so Ferrell's Funny or Die has a variation on the theme for us: Here's a "Living Movie Poster" for Step Brothers.

Look for the hijinks on July 25th.