Sacha Baron Cohen Crashes Milan Runway Show as Bruno

Even without Borat's swimsuit, Sacha Baron Cohen can cause a fashion splash. He certainly did this week, when he was crashed two fashion shows in Milan, being taken into custody on Thursday. Cohen, dressed as his Austrian fashionista character, Bruno, made his way backstage on Wednesday. He outdid himself yesterday when, in spite of increased security, Cohen managed to strut on the catwalk during the Agata Luiz della Prada fashion show. The actor and comedian, currently filming his Borat follow-up as Bruno, was soon whisked away by guards and transported to the Milan Sempione police station for questioning. He was reported as asking the police, "Can I make a phone call' like they do on TV?" As near as anyone call tell, Cohen used fake passes to get backstage with a camera crew during a runway show by the Italian designer Iceberg. According to The Daily Mail, Italian televsion released after the incident "showed an actor dressed in head-to-toe velcro and wearing a blonde wig running about, screaming and hurling himself at the clothes racks." And speaking of footage, here's a little bit of Sacha Baron Cohen's Thursday afternoon. Mission accomplished, if you ask me. Bruno will be released next spring; Cohen was released late Thursday without charge.

Comments

[movie fan]

the pictures of Cohen crashing the fashion show in Milan hardly look like him... judging by the aftermath, though, it looks like it was an effective marketing ploy

[Jenny]

Of course they don't look like him. That just goes to show how well he fabricates his character's so that he isn't recognized.