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Friday
27Nov2009

Box Office - 'New Moon' 'Blind Side'd on Thursday

DateFriday, November 27, 2009 at 1:11PM
A rather surprising Thursday box office found The Blind Side on top of the seemingly unstoppable New Moon, although the victory is more notable for the fact that it happened than for the margin of victory. The Sandra Bullock film becomes her second chart-topper of the year, a year that will stand as her most successful in terms of ticket sales.

The Thursday totals have The Blind Side inching ahead, $9.5 million to $9.2 million, according to The Hollywood Reporter. The competition is, of course, terribly one-sided when you look at total revenue, although The Blind Side hitting $60 million at this point is probably a little more surprising than New Moon flirting with $200 million. New Moon should still win the holiday weekend, extending over five days, but it's a significant drop from Wednesday, when the film made over $14 million. It should recover with the numbers today and tomorrow.

Still, it's the first real dent in the armor for the Twilight sequel, and it could signal an impending downward turn next weekend, when the competition will also include Armored, Brothers, and Everybody's Fine. None of those films individually have much of a chance of major box office performance, but collectively, they might help the other movies in release chip away at New Moon's momentum.

2012 slipped to fifth place on Thursday, behind Ninja Assassin and Old Dogs. More updates as we need them.

AuthorColin Boyd | | in , , | Print ArticlePrint Article | | Comment3 Comments |

Reader Comments (3)

Wow, I just commented on your article about Wed's numbers.

I love box office news like this- never in a million years would I have guess that "The Blind Side" would be doing this well. Best case scenario, I thought it would maybe make $50-60 million. Barely 6 days out and it already hit that total.

I think this is the reason why "Old Dogs" is off to a slow start- this is going to be the family movie for the Thanksgiving holiday. People are really taking to this story. Good job Ms. Bullock, you just John Travolta'd your career.

Speaking of Mr. Travolta, "Dogs" could do alright; I looked up the numbers for "Christmas with the Kranks" (which got horrendous reviews as well) and while that movie opened to a 3.5 million wed, it ended up taking off and hit $30 million for the 5-day. So there's hope.

Friday, November 27, 2009 | Unregistered CommenterVince

WOW this is very surprising, I'am not too shocked but it is surprising...

The Blind Side came out at a perfect time, I mean whoever follows football right now is pretty much at peak season...and the film is a really good story, which kinda corresponds with this Thanksgiving weekend...

Sandra Bullock seems to be getting rave reviews from what I hear and my friends soo...

Friday, November 27, 2009 | Unregistered CommenterSEAN

I don't see a real connection between Old Dogs and Christmas with the Kranks, other than the PG-rated comedy out Thanksgiving weekend. There's nothing to sustain Old Dogs moving forward. At least Kranks had "Christmas" in the title, which is always good for a few bucks.

I think there's a tremendous amount of competition in the family marketplace right now, with Blind Side, New Moon (which double-dips tweens and mothers), and the animated films. True, the TIm Allen movie faced a lot of that, too, but nothing on the scope of Twilight, which has a ripple effect on a lot of movies. Tough for Old Dogs to ride the tired appeal of Travolta and Williams into the wave. I'm not thinking it can really recover this weekend. Maybe $18 million if it's lucky.

But you were right about Blind Side. I didn't think it would build on last weekend's audience, but it very likely will.

Friday, November 27, 2009 | Registered CommenterColin Boyd

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