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Saturday
13Jun2009

Clunky New 'G.I. Joe' Poster

DateSaturday, June 13, 2009 at 2:34AM
The internet was jumpin' at the end of this week about the rumor that director Stephen Sommers was dropped from G.I. Joe: The Rise of Cobra after poor test results came back to the studio. You might ask why or how a director gets fired from a completed film, but the reality is that studios take the previews very seriously, and based on the audience reactions, a lot of editing (or a little) is done to meet the discerning demands of people who had free time that weekend.

Sommers was apparently not fired, by the way, although if Paramount is in the sacking mood, might I suggest dumping the company responsible for this poster:


Click to enlarge; poster courtesy of Coming Soon

That is really bad. In addition to showing no imagination, there's also very little design involved. The poster is just flat and lifeless. It's also probably too crowded. I mean, the Dragonball posters were this "good."

One of my pet peeves in Photoshopping is the unnatural ability of light to hit objects in close proximity to one another at entirely different angles. Notice how Storm Shadow has light coming from one side and The Baroness has light coming from the other side. Actually, The Baroness appears to be surrounded by light sources, none of which are visible on the other characters. Where's the light on her chest coming from, exactly? Also, if I were Sienna Miller, I think I'd be pissed about how big my ass looks.

I could continue my nitpicking but you get the point. The peculiar thing about this is the individual character posters, which debuted several months back, are very cool. But now it looks like those images are being dragged and dropped on new backgrounds.

AuthorColin Boyd | | in , | Print ArticlePrint Article | | Comment2 Comments |

Reader Comments (2)

They really should have posed the ladies together in opposing cheek to cheek fashion. Then added Storm Shadow behind on one side with a wide eyed gaze at the enemy's butt and the Wayan's brother doing much the same with a hand over his mouth in "oh snap!" fashion while spying Miller's posterior. It could have all been so very cheeky! (I know, I know pardon the pun). At the very least it would've been more entertaining than the poster they actually made.

The mind wonders, with all the negatives currently flying, could G.I. Joe land a more impressive stench than Terminator Salvation?

Saturday, June 13, 2009 | Unregistered CommenterAsana

Asana, I am willing to bet the farm that this thing BOMBS! It looks absolutely horrid.

Monday, June 15, 2009 | Unregistered CommenterJeremy

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