Sunday
Apr112010
Sunday, April 11, 2010 at 10:21AM Box Office - 'Date Night' Surprises 'Clash of the Titans'
Another potential black eye for the 3-D craze that's sweeping...uh...board rooms throughout Hollywood: Clash of the Titans couldn't hold on for a second week at number one, losing over half its audience from it's so-so $60 million debut, trailing Date Night by a few hundred thousand dollars.

Because what we're looking at right now are just estimates (from Box Office Mojo), there's a chance Titans will be adjusted once the final numbers are announced on Monday afternoon. But it shouldn't be this close. With as much marketing as Warner Bros. dumped into Clash of the Titans and with a huge lead in the number of theaters and the higher ticket prices, this probably shouldn't have happened.
Date Night brought in just above $27 million, and Titans didn't quite make it that far. Again, these are estimates, but Titans should be playing with a stacked deck. So what's that mean for the total box office for the 3-D remake? Well, two years ago, Warner Bros. wasn't over the moon that Get Smart only took in $225 million off an $80 million production cost. It's the same studio, so we'll assume they'd like this $125 million movie to make about $400 million worldwide. That doesn't seem likely, not when it will probably be around $185 million in the US once summer starts and the foreign box office hasn't been tremendous.
How to Train Your Dragon, the movie that first showed there was a chink in the armor of 3-D, has been strong ever since its underwhelming opening weekend. It only lost 33% of its debut audience, and this weekend, it only dropped 13%. That's pretty damn good. In fact, Dragon is less than $2 million away from winning the weekend.
It's a good film, so I'm glad it has finally found an audience, but I can't figure out where more of them were two weeks ago. So now it sits at just under $135 million (on a $165 million cost), and the global ticket sales are right around $250 million. Needs a lot more to make DreamWorks happy, but I can't see it suddenly dropping 60% in the next couple weeks, like Titans. Because there's no direct competition for Dragon, it should exceed its budget next weekend and could get up to $200 million here at home by the summer. That would be quite a win for a movie that started rather inauspiciously.
Tyler Perry's Why Did I Get Married Too? lost over 60% of last weekend's interest, barely beating The Last Song for fourth place. Alice in Wonderland is now about a week away from $800 million worldwide and a date with the top 25 of all time.
The Top Five:
1 - Date Night ($27.1 million)
2 - Clash of the Titans ($26.9 million)
3 - How to Train Your Dragon ($25.3 million)
4 - Why Did I Get Married Too? ($11 million)
5 - The Last Song ($10 million)

1 - Date Night ($27.1 million)
2 - Clash of the Titans ($26.9 million)
3 - How to Train Your Dragon ($25.3 million)
4 - Why Did I Get Married Too? ($11 million)
5 - The Last Song ($10 million)


Reader Comments (7)
wait so the 60 million for titans is before 3d prices were factored in?
have to say i get a little happiness from hearing it failed. My mom loved the original movie and i saw the movie on tape when i was practically a baby. I hated the fake they were remaking it. Especially when i saw the look they were going for. And screw 3D, it aint going to save a bad movie. And i give props to Date Night. Good movie
I'm curious though. Do you think this is going to hurt Sam Worthington's star status?
Are you joking? Clash of the Titans' international box office has been massive from less than a third of the territories. You should probably do some research.
I wouldn't say it's been "massive." That's what 2012 did or Da Vinci Code. Titans is doing about what you'd expect a bigger Hollywood export to do. I'd still be surprised if it manages north of $300 million in foreign territories, and if the US box office is any indication (where it lost to Dragon on Sunday), it'll sink like a stone overseas, too.
*Yawn* Another sleepy, boring weekend at the box office, though nice holds all around for the most part (except the obvious front-loaded flicks).
zzzz....Hey Colin, wake me up when Kick-Ass is released, will ya?
Clash has had nothing but horrible word of mouth going for it, I'm sure thats not helping.
It should have bad word of mouth...It sucked!! I dozed off a few times watching it
I saw Date Night and it was actually a lot funnier than I thought it would be and I've heard many other people say it was funny. Maybe it had pretty good word of mouth despite it's average reviews?