Sunday
May022010
Sunday, May 2, 2010 at 9:56AM Box Office - 'Elm Street' Wins Easily, Fades Early
We mentioned ysterday that the trend for horror movies is to start strong on Friday and fall off quickly. And the reason we brought that up is because Nightmare on Elm Street made almost $16 million on Friday...and now it looks like Elm Street made that much on Saturday and Sunday combined. See?
Yes, the new Nightmare easily won the weekend, and even if the numbers adjust themselves when the final results are tallied tomorrow, it's not likely that this remake will show a lot of promise on Saturday and Sunday. After $15.8 million on Friday, Elm Street dropped in the $10 million range on Saturday and then lost another $5 million on Sunday.
So it's one-and-done here, and not just because industry projections have Iron Man 2 making as much as $150 million next weekend. Elm Street would struggle to put up much more than $15 million without any competition a week from now. Makes you wonder if a sequel will happen; Platinum Dunes reportedly isn't moving forward with another Friday the 13th flick, and it did much better in terms of actual dollars and in per-screen average, so more Elm Street doesn't seem like an inevitability.
How to Train Your Dragon finished second, distancing itself from the carryovers with a $10 million sixth weekend. It's not less than a week from $200 million domestic and $400 million worldwide, and there's still a little room left to make money. Speaking of global box office, Alice in Wonderland will get past $900 million very soon, and only 13 other movies have ever done that.
The only other new release, Furry Vengeance, made less than $7 million. One report has the budget at $35 million, so good look getting at least a multiplier of five with this one.
The Top Five:
1 - Nightmare on Elm Street ($32.2 million)
2 - How to Train Your Dragon ($10.8 million)
3 - The Back-Up Plan ($7.6 million)
4 - Date Night ($7.2 million)
5 - Furry Vengeance ($6.5 million)

1 - Nightmare on Elm Street ($32.2 million)
2 - How to Train Your Dragon ($10.8 million)
3 - The Back-Up Plan ($7.6 million)
4 - Date Night ($7.2 million)
5 - Furry Vengeance ($6.5 million)


Reader Comments (5)
Yeah, Nightmare won't break $60 million domestic when all is said and done. It cost like $35 million to make- is that really a box office success?
As for next weekend, I've got Iron Man 2: Iron Mens doing $135-140 in three days, about $10 million more than what Transformers 2 pulled in its first 3 days of release. Sounds about right.
Too bad your boy Vaughn didn't have Dragon legs. Saw it today and while it had too many internal inconsistencies for me to like, Cage was as mush a joy as ever.
Yeah, that one didn't do all that well. Damn that Ebert and his moralizing...
i gotta admit i get a kick out of hearing remakes fails. Even if the remake is before my time i just hate that they are trying to sell the name rather than give us good stories. So when i hear stuff like this or when clash of the titans didnt do as good as hoped i feel happy. Even though im looking forward to the movie, still hoping this happens to prince of persia so they can realize they ruined a perfectly good thing
i thought elm street was awful.why michael bay and platinum dunes insist on remaking classic horror films is beyond me,hoping to kick start a ne w franchise they have added nothing to the original wes craven movie and it was a big mistake not including robert englund -he is freddie,
jackie earle hayley looked like a dead fish and the cast of fodder for freddie were forgettable,heather lagenkamp was a much better nancy,
they should have stripped it all down and done something new instead of keeping all the set pieces,you knew what was coming-the glove in the bath -the mother at the end
hopefully there wont be a sequel.