It’s a matter of business tactics that could pay off in the long run. Everyone is clamoring to find out more about Pacific Rim, the latest film directed by Hellboy and Pan's Labyrinth helmer Guillermo del Toro. I haven’t seen the viral ads that have been sweeping the internet but it must’ve done its job better than expected. It’s been confirmed by THR that Guillermo del Toro and Travis Beacham, who co-wrote the first film will write the sequel.
Yes, you read that right, the sequel is currently in pre-production when we haven’t seen the trailer to the first film. I don’t really have a problem with this since this was inevitable, unless this film flops and then this sequel gets canned. Let’s toast a successful film.
Pacific Rim doesn’t release until July 12, 2013 and stars Idris Elba, Charlie Hunnam, Ron Perlman, Charlie Day, Clifton Collins Jr., and Rinko Kikuchi. Expect a trailer for the first film sometime soon.