free analytics for godaddy


Wholesale Home Audio & Video
This area does not yet contain any content.
« Sheen on the Big Screen Again for 'Machete Kills' | Main | DreamWorks Feels 'Need for Speed,' Snags Movie Rights »

New 'Dark Knight Rises' Viral Marketing Tells Us the Gotham Scoop

It would have been an interesting experiment if Warner Bros. had decided not to pour millions of dollars into to The Dark Knight Rises marketing and see just how well the film would have done on word of mouth.  Of course, studio executives don't care anything about that, so we've been getting plenty of ads reminding us that the epic conclusion to the Dark Knight trilogy will be released in about a month.  Here's one more to add to the pile, but it's pretty clever.  You can find it over at

We get some obvious references to Selina Kyle aka Catwoman with the jewel thievery, though this mostly focuses on Gotham's Harvey Dent Day.  It'll be curious to see just how Dent's legacy is manifested in the final film.  The most interesting part, though, are actually the horoscopes.  Are they intended to connect to specific characters? Pisces certainly seems to apply to Batman.  Virgo implies some pretty interesting plot developments.

The Dark Knight Rises is slated for a July 20 release.  But you already knew that, didn't you?

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>