Monday, February 15, 2010 at 7:34AM Toy Fair Highlights: 'Potter', 'Iron Man', 'Titans'
One big revenue stream for studios and their many blockbusters is merchandising. The toy business is never a bigger deal than it is right now, during the annual Toy Fair in New York. This year, Toy Story 3, Twilight, Harry Potter, How to Train Your Dragon, and Iron Man are among the many highlights of a $21 billion business.






