The theater was pretty well packed when I checked out The Expendables at midnight on Friday, and the box office held strong the rest of the day, picking up $13.5 million on opening day. That is good enough to lead the way through one day and will probably be enough so that Expendables can coast to a 10 - 15% win over Eat Pray Love, a diametrically opposed chick flick with Julia Roberts.
Entries in The Other Guys (11)
While not really a wide open weekend - one movie has a distinct advantage, I think - this is one of those rare times during a year when multiple films will probably find their target audiences, make money in the long haul, and do it even though a couple carryovers are still doing good business.
If you haven't seen The Other Guys, this may actually be better. The closing credits, while related to the crime sub-plot of the movie, are completely separate from the film. They'll probably be up for some kind of award, if that exists.
Adam McKay goes as Will Ferrell goes, at least for the time being. They're partners in Gary Sanchez Productions, have a joint stake in Funny or Die, and they've collaborated on four summer comedies in six years. The one they're probably most famous for, Anchorman, won't get a sequel. Neither, it appears, will the most financially successful one, Talladega Nights.
A big start for The Other Guys is officially the death knell for Inception's run as box office champeen. Will Ferrell and Mark Wahlberg drew $13.2 million on Friday, more than twice as much as the second-place finisher, also not Inception.