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Recommend New Zealand Commits Millions to Digital Content Industry (Email)

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Citing the industry-shaking success of Weta Labs in Wellington, another New Zealand city is set to have a huge impact on motion pictures. Auckland's digital content center will receive a $2.5 million increase in funding in 2009 and 2010, in hopes that it can become a leader of digital animation for film, video, and video games.

Several of the city's digital creative firms have joined forces in the past few years so one collective voice could be heard, and it appears to be paying off, if the $2.5 million Digital Content Sector Development Initiative means anything.

And should more film studios and producers come to rely on Auckland, it will effectively make New Zealand one of the primary outposts for digital content in the entire world. But it's not just limited to movie production and games; New Zealand has a well-defined governmental Digital Content Strategy outlining how one of the world's southernmost countries can remain competitive in a 21st century landscape dominated by countries thousands of miles away.

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